What drew me to Ultra Maniac was the art. It's really very cute. The plot is sort of silly, and fun. Nina is a (not very good) witch who wants to help her new friend Ayu with her magic. And hijinks ensue. It's light, silly, and fun, and the romance is very much on the backburner compared to the friendship between Ayu and Nina. Nina is an especially fun character to read, and I thought that her system of magic was interesting, even if it does need a little more explanation in later volumes. I'll keep reading for the fluffy fun of it.